Growth, Data & AI — advisory
Practical data and AI for founders and operators that want results, not complexity.
I work with small businesses and growing teams to choose what to measure, what to automate, and what to leave alone—so effort matches impact.
If this sounds like your situation, I'd love to hear from you.
Get in touchData & analytics
What to measure, how to interpret it, and what to stop doing—so decisions aren't buried in analyses nobody uses.
Automation & AI (practical)
Workflows and light-touch AI where they save real time—without a platform migration.
Scoping & upskilling
Clarifying the next step, training your people, and right-sizing scope so the work fits your team.
Growth needs roots: grounded in data and lived experience, we make sense of the murk—then the work can thrive. Nothing flourishes long on hype alone.
Currently taking on a small number of advisory engagements.
Get in touch
Below the surface
Rooted before we rise
Roles, skills, and the longer arc—held in the roots where the story stays honest.
Open full background & resume